Tiara Awatif is an Independent, Malaysia, luxury fashion label, founded in 2020 by Tiara Awatif Rahim - Tiara Awatif has now grown steadily with customer not only locally based but also reaching as far as Singapore and Brunei and even from Switzerland, United Kingdom and United States of America.

Tiara Awatif create dresses that epitomise slow luxury and comfort. 

Tiara Awatif goes beyond mere material, it translates art and beauty into the tangible medium of fabric, using artisan skills and craftsmanship steeped in the world of couture. Influenced by the romance of nature, our signature slow luxury aesthetic is grounded in traditional and modern artisan techniques, uncomplicated styling and easy elegance.

All production takes place in-house. From initial concept and design to the final dress, our Shah Alam Boutique is where our designer, cutters, machinists and quality controllers work with the utmost care and love for their craft. Each Tiara Awatif piece is cut singularly and is constructed from start to finish by the same seamstress, this helps to ensure consistency and the same high standard of finishing across every garment. Having everything under one roof allows us to share and communicate ideas across all departments, ultimately allowing us to uphold a consistently high standard and create beautifully crafted Tiara Awatif Dress.

Tiara believed that she could grow the brand and offer every women the chance to wear a hand crafted piece. Tiara Awatif invites you to explore our world and looks forward to being on the journey with you.